Short answer: water-fed pole cleaning uses purified water pumped through a long pole to clean glass and frames from the ground. Traditional cleaning uses a squeegee and applicator by hand. Both have a place — professional cleaners use each where it works best.
How water-fed pole cleaning works
Tap water is filtered to remove the minerals that leave spots. The purified water is pumped up a lightweight pole to a soft brush, which scrubs the glass and frames. Because the water is pure, it dries clear without leaving marks, and no squeegee is needed.
How traditional cleaning works
An operator wets the glass with an applicator and removes the water with a squeegee, finishing edges with a cloth. It’s ideal for ground-floor glass, internal windows and shop fronts where a crisp, detailed finish matters.
Side by side
| Water-fed pole | Traditional | |
|---|---|---|
| Height | Upper floors from the ground | Ground floor or with access equipment |
| Frames & sills | Cleaned as part of the process | Wiped separately |
| Safety | Operator stays on the ground | Ladders needed above ground floor |
| Best for | External glass, conservatories, frames | Internal glass, shop fronts, detail work |
Which do we use?
Both. Pure Flex operators are trained to Federation of Window Cleaners standards in each method, and we choose the right one for your building. For glass beyond pole height, we use IPAF-registered powered access — see high-level cleaning.