Legal
Privacy notice
How Pure Flex Cleaning Ltd collects and uses your personal information. Last updated 11 October 2026.
Who we are
Pure Flex Cleaning Ltd (company number 10224130, registered office 16 Flaxland Crescent, Sileby, Loughborough, Leicestershire, LE12 7SB) is the data controller for the personal information we collect through this website and in providing our window, gutter and exterior cleaning services. Contact us at , on 07796 951 952 or 01509 732350, or by post to the address above. We do not have a data protection officer; David Postlethwaite (Director) is responsible for data protection.
This notice explains what we collect, why, who we share it with, how long we keep it and your rights. It covers customers, people who make an enquiry or booking, contacts at business customers and suppliers, and visitors to this website.
What we collect
- Contact details: name, phone number, email address, home or site address and postcode, and for business customers your job title and company.
- About your property and the job: house type and bedrooms, the plan and extras you choose, how often you want a clean, access notes (gates, parking, pets), preferred days and dates, and anything else you tell us.
- Quotes, bookings and payments: your booking reference, prices, quotes, invoices, payments, deposits and Direct Debit set-up. We never see or store your full card or bank details; Stripe, GoCardless and PayPal handle those.
- The work we do: visit dates and times, notes, and before and after photos of the areas we clean.
- Calls and messages: notes of phone calls, emails and messages with you, including follow-ups, reminders and whether you would like to hear about seasonal services.
- Referrals: if you refer a neighbour or friend, the details you give us about them (please only share them if they are happy for you to).
- Location: the location of your property, which we look up from your address so we can plan rounds and see when we are already working nearby. Our vans have tracking fitted, which records where and when our team visits each site.
- Website use: your IP address and browser details for security, and how you use the site only if you accept analytics cookies.
How we use it and our lawful bases
| What we do | Lawful basis |
|---|---|
| Reply to enquiries, give you a price or a quote, take a booking and the £10 deposit, and arrange your first visit | Taking steps at your request before a contract |
| Carry out the work, schedule visits, text you the night before, send job reports and photos, invoice and take payment | Performing our contract with you |
| Keep accounts and tax records, and meet health and safety and insurance requirements | Legal obligation |
| Plan efficient rounds, check our work, look at the outside of a property on Google Street View before a visit to plan access, and offer you dates when we are already nearby | Our legitimate interests in running an efficient, safe service |
| Keep a customer record that shows how often you use us and how much you spend, so we can call customers we have not seen for a while or mention a service that suits their property | Our legitimate interests in looking after our customers. We do not make any automated decisions that have legal or similarly significant effects on you. |
| Send customers reminders and offers about similar services (for example an autumn gutter reminder), and ask for a review | Our legitimate interests, and for email the “soft opt-in” for existing customers. Every email has an unsubscribe link, and you can opt out when you book. |
| Contact people at businesses about our commercial services | Our legitimate interests. You can ask us to stop at any time. |
| Protect the website and our forms from spam and attacks | Our legitimate interests in keeping our systems secure |
| Website analytics and HubSpot tracking cookies | Your consent, which you can withdraw at any time |
| Use a photo of your property in our marketing | Your consent. We will ask first. |
You do not have to give us your information, but we cannot quote, book or carry out work without your contact details and address.
Who we share it with
We never sell your data. We share it only with people who help us run the business, under contracts that require them to keep it safe and use it only for us:
- Running the business: HubSpot (customer records), Jobber (scheduling, quotes and invoices), Intuit QuickBooks (accounts and invoices), Google Workspace (email and calendar), and our accountant.
- Payments: Stripe (online deposits), GoCardless (Direct Debit) and PayPal.
- Maps and addresses: Google Maps Platform (finding your address on a map, Street View images of the outside of the property, and roof size for instant quotes) and postcodes.io (postcode look-ups; only the postcode is sent).
- Vans: Webfleet (vehicle tracking).
- The website: GoDaddy (hosting), Cloudflare (content delivery and security), Google reCAPTCHA, Cloudflare Turnstile and Akismet (stopping spam on our forms), and Google Analytics and HubSpot tracking, only if you accept cookies.
- Messaging: WhatsApp (Meta), only if you choose to message us that way.
- Business customers: if we clean for your business, we share job reports, photos and site safety documents with your organisation.
- Others where needed: our insurers, professional advisers, or the police, courts and regulators where the law requires it.
International transfers
Some of these providers store or access data outside the UK, for example in the European Union, the United States or Canada. Where they do, we rely on UK adequacy regulations or on safeguards such as the UK International Data Transfer Agreement or Addendum, or the UK extension to the EU–US Data Privacy Framework. Our HubSpot account is hosted in the EU.
How long we keep it
- Enquiries and quotes that do not become work: deleted 12 months after our last contact.
- Customer records, invoices and payment records: while you are a customer and for six years afterwards, as tax and accounting rules require.
- Job photos and visit notes: while you are a customer and for two years afterwards (longer for business customers if our contract with you says so).
- Call notes and marketing preferences: while you are a customer or for 12 months after an enquiry. If you ask us not to contact you, we keep your email address or phone number on a “do not contact” list so we can respect that.
- Van tracking data: up to 12 months.
- Website security logs: only as long as needed to protect the site, normally no more than 12 months.
How we keep it safe
Only our directors and staff who need it can see your information, using individual logins. Links to job sheets, photo packs and documents are private and many expire. Passwords and connection keys are stored securely, and the website is protected by security tools and an encrypted connection.
Your rights
You have the right to:
- ask for a copy of the information we hold about you
- ask us to correct anything that is wrong or incomplete
- ask us to delete your information (we may need to keep some records for legal reasons)
- ask us to restrict how we use it, or object to us using it for our legitimate interests
- object to marketing at any time; we will stop straight away
- ask us to send information you gave us to you or another organisation in a common format
- withdraw your consent at any time, where we rely on it
Email or call 07796 951 952. We will reply within one month. There is normally no charge.
If you are unhappy with how we handle your information, please tell us first so we can put it right. You can also complain to the Information Commissioner’s Office: ico.org.uk/make-a-complaint or 0303 123 1113.
Cookies
We use essential cookies and similar storage to make the site work: for example to remember your booking reference between steps, to remember a neighbour referral code, and to protect our forms with Cloudflare Turnstile and Google reCAPTCHA. With your permission we also use Google Analytics cookies to understand how the site is used, and HubSpot cookies to link your visits to an enquiry you make. Until you accept, Google Analytics runs without cookies and HubSpot tracking is switched off. Change your cookie settings.
Changes to this notice
We will update this notice when how we use your information changes. This version was published on 11 October 2026.